24 Ekim 2016 Pazartesi
Junk Design
In thisexercise assignment was to make a 3-dimensional abstract organization by using only scrap materials.
There were given a couple of hours to work. I started to work by finding scrap basic materials which are useless anymore. After I found materials I tried to make an organization by using those materials in different shapes and sizes. This variations I made on material gave me the chance to group elements.
20 Ekim 2016 Perşembe
5a Contrast (concept explaining)
CONTRAST VS. SAMENESS
Black vs. white, light vs. dark, hard vs. soft, thick vs. thin,
geometric vs. organic, contrast vs. sameness… Contrast means useing opposite
qualities together in terms of colour, shape, light, direction, texture etc..
Tention between opposites assists viewers to distinguish elements and
understand organization. For instance, some differenciations on colour can make
viewers get the three dimentionality of image. This also means that making
contrast between elements gives them different characteristics in
organization. So that, contrast has a
great potantial for control viewers’ attention and understanding.
Elif
OZKAZANC
5a Dominance (concept explaining)
WHICH
DOMİNATES OTHERS
(http://peterpincus.com/)
In a design, dominant element is the one
which catches the first sights. Since that moment viewer starts to think about dominant
element while looking at whole. The power of the dominant element comes from
its noticiable differences from others. In other words its visual weight.
Relatively emphasis in terms of size, shape, colour, texture, direction,
density might set visual weight. Besides dominant element there can be also
sub-dominant elements which are not emphasised as much as the dominat one but also
have big visual weight. Sub-dominant elements also serve as focal points which
means that they are the ones to hold viewers attention arround the dominant
element. Rather than that there can be also subordinate elements which serve as
a background in whole and have the least visual weight.
Elif OZKAZANC
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